Gregath Company, Incorporated
 PO BOX 505, Wyandotte, OK 74370, USA 
 Phone/FAX 01-918-542-4148 | Toll Free (inside the USA) 1-800-955-5232
 Phone Hours: 9-4 CT/M-FEmails generally answered within one working day


  Publisher ServicesPublishing TipsPublishing Virtual Tour 
 Special Interest | Links | Glossary | Tours/Travel
 | Freebies
Facebook
 | Blog | Publisher Twitter
 Mid-America Speakers | CardinKids.com  | Carrie's Corner

Basic Gregath Search

 
 
 powered by FreeFind

Site
Contents

 Glossary


Click button for table of contents:

order information
 S&H

 ISBN

 Wholesale

return to...


Before you market, you need to set your retail price and make s&h decisions - click here for more information and suggestions.

Inexpensive Marketing
Book/Author Website or Web Pages
Back to:
Press Releases | Book/Author Events | Other Tips
Basic Site Design Packages

There are several different things you can do to help sell your book. Below are several sales strategies that you can use for any type of book.

General Links:
Paid Advertising | Direct Mailing
Low cost/no cost suggestions on how to keep subscribers to periodicals.
See Also Electronic Marketing and E-Zine Archives

Click here for information on specific advertising tools and services.

Click here to learn domain from hosting and more: the foundation of a website and site basics.

Basic Site Design

Consider keeping your page size down - size means load time. Remember that not everyone has high speed connections, or unlimited time for high resolution items to load. Think of each page as a separate element or "chapter" of your site. Some basic pages (any category may be multiple pages) you may wish to have include:

  • About the author, publisher, etc.

  • About the book(s)

  • Press room (tip sheet, sell sheet, press releases/articles, etc.)

  • Ordering process (information, shopping cart, etc.)

  • FAQ - frequently asked questions

  • Contact information

  • Book content -

  • table of contents

  • index

  • introduction

  • select sections

  • Color photos to supplement black and white in book

  • Photo Gallery

  • New and updated information from book

  • Event calendar (book signings, lectures, school visits, etc.)

  • Forthcoming work

  • Blog

  • Press Kit

  • Book trailer or other large size items may be broken down on their own pages with a disclaimer of size on their links.

As your site grows you may wish to add:

  • Site index/map

  • Privacy policy

  • Guarantee policy

  • Return policy

  • Search engine

  • Submission request

  • Guest book - registry

  • Book/author specific calendar

  • Electronic newsletter or e-list (groups.yahoo.com, groups.google.com and Bravenet provide services for free)

As the site grows in page count, remember to build a good hyperlink structure. The best site in the world can be frustrating if no one can get around (navigate) in it. A on-site search engine can be helpful, but don't depend on it for all navigation. Take a look at how websites you enjoy are laid out and plan accordingly.

Return to top

Click here for further ideas

Click here for National Genealogical Society's Guidelines for Publishing Web Pages on the Internet.

Return to top

Marketing the Marketing

The best website in the world won't do much good without traffic. The days of "if you build it they will come" are over - the web is just too big now. That said, you can use many of the same easy marketing ideas listed for your book to get your website out there. In addition, make it a destination, be sure there are extras on the site that make people interested in spreading your address through word of mouth. Even if it is just copies of all current family vacation photos - it's extra free content someone will enjoy.

Return to top

For more suggestions on this subject and more, order our book:
wholesale price eligible
G550-$20.00 WRITING Family History Or Genealogy For Pleasure and Profit Complete Edition, by Gregath Company, Inc., *updated* 2011. ISBN: 0-944619-00-2, 8½x11", softbound book, 126 pages, suggestions & examples of all facets of your project for the typist and/or computer user. Also available on disk.
Also we suggest:
Guerrilla Marketing for Writers - 100 Weapons for Selling Your Work

Back to top of page

> Home Page > Book Preparation Tips > Marketing > Free Advertising > Website Marketing

Page Last Updated: November 14, 2011

Basic Gregath Search

    
 powered by FreeFind

 Gregath Company Table of Contents
 Gregath Co., Inc.: Email Us |PO BOX 505, Wyandotte, OK 74370, USA | Phone/FAX 01-918-542-4148

 All catalog sales final. 
 Read about our shipping and handling charges for catalog orders.

 We welcome suggestions and comments. Bookmark this page* for easy return.
 Click Here to Bookmark This Site!
 Copyright © Gregath Company, Incorporated
 All rights reserved.  All material on this site, including text, photographs, graphics, and code are protected by international copyright and trademark laws.  Unauthorized use is not permitted.  You may not modify, copy, reproduce, republish, upload, post, transmit or distribute, in any manner, the material on this website without prior permission.
 Feel free to link to this page.

 If you can't find the book you want listed at Gregath Co., try Amazon - the largest book store on the Internet.

General Genealogy Books from Amazon

 Genealogy and Family History Books from Amazon