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Gregath Publishing e-zine
Volume 6, Number 3
March, 2007
Helping writers, genealogists and computer users of all kinds
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This e-zine is sent to you at
your request in the first half of every month from The Gregath Publishing
Company.
http://www.gregathcompany.com
Please note that while an effort to generalize much of this text has been made, some references to "we, our, etc." still occur and much of the information provided applies to The Gregath Publishing Company and may not with other printer/publishers. ALWAYS double check with your printer/publisher on every detail.
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Table of Contents
You may click on each department below to
go directly to that article. At the end of each article (if supported) is
a link back to this contents.
What's It
Mean?
Design Inspiration
Book Manufacturing Concepts
Marketing Advice
Genealogy Ideas
Computer Help
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What’s It Mean?
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Advanced Reading Copy (ARC): A sample publication produced with author/customer submitted material. Many times this is in an alternate binding (or unbound with small publications) than the main publishing. The reproduction process is usually not the same as the main printing (100+) and therefore differences in quality, text block placement, etc. may occur between the ARC and the published book. For POD, however, this gives the customer the chance to see the quality of photograph the supplied material will produce. Since Gregath works mainly from submitted camera ready copy, an ARC is generally not necessary. Our quality guarantee covers any printer error (such as upside down photos) that may occasionally occur.
Against the Grain: Folding, scoring, binding, or printing at right angles to the alignment of the fibers of the paper.
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For other printing, publishing, marketing lingo, check our glossary at http://www.gregathcompany.com/gloss.html
Run across a word that you don't understand?
Try us - e-mail
us your word, term or phrase and we will see if we can
shed some light on the matter!
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Design Inspiration - Specific
suggestions while deciding index entry/item framework:
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Double entries are the same information listed more than once in an index. An example would be: Indian 4, 25 and Native American 4, 25. These are used often when there are not many page references.
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This section is drawn from
http://www.gregathcompany.com/indexing.html
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Book Manufacturing Concepts
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Hybrid Continued: Disks can be placed in envelopes or slim-line jewel cases to be delivered (or shrink wrapped) with printed books, or spindles may be attached to the end sheets to secure a CD in a hybrid book. Content ideas for this include:
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Family desktop theme
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This section is drawn from
http://www.gregathcompany.com/epublish.html
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Marketing advice
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R. R. Bowker, as America's ISBN agency, requires that the ISBN be printed on the bottom third of the book's verso (reverse of title page) as well as the bottom third of the back cover. This can be accomplished during publishing, or after a published book has been completed with printed labels. Additionally, the owner of the ISBN is required to complete the application on line to activate the number. ISBN fair use also states that any promotional material for a book carrying an ISBN should include the ISBN.
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This section is drawn from
http://www.gregathcompany.com/marketingsubscriptions.html
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Genealogy ideas - This Issue NA
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Have a tip? e-mail
us
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Computer aid!?!
What software to use? (part 4)
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MS Publisher is nice to use, and can produce some very fancy manuscripts. However, for those used to a standard word processor, there is more of a learning curve involved. Additionally, what looks nice in publisher with the templates/grayscale can cause quality headaches down the road - depending on your method of publishing reproduction. If preparing a Publisher manuscript, double check with your publisher as to suggestions for best reproduction.
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Note: All references to
"click" are using the left mouse button unless otherwise noted.
Have a question or tip?
e-mail
us We may be stumped, but either way you'll get a personal reply.
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About this e-zine
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The Gregath Publishing Company is pleased to present information that may be of help to authors and genealogists on a monthly basis in this format.
If you have decided since you
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Back Issues available through http://www.gregathcompany.com/zine
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Copyright and reprint information
The Gregath Publishing Company is happy to give permission to forward this e-zine in its entirety, INCLUDING all contact information, to any person or group. To excerpt this e-zine for any form of reproduction, you must contact us to request permission. All material is copyright by The Gregath Publishing Company, as staff members are responsible for the content.
